I unloaded my 3-day Blues & Brews wristband this year on the Friday of the weekend of the show ... just wasn't feeling it after Phil pulled out & the whole RFID thing didn't help. Anyhow, I walked up to the ticket booth with the buyer to confirm the validity of the wristband; and even though the promoter had mentioned there was no identity attached to the wristband, it turns out my name came up after scanning the wristband. I had purchased the pass a while back directly from the B&B website, so it looks as though my name and contact info was tethered to RFID from initial online purchase.
I'm now curious how PB will approach tethering identities to the RFID device? Will it be opt-in or will it necessarily & automatically be tethered upon purchase? What happens if someone walks up to the ticket booth and purchases a ticket with cash, will it be necessary to provide one's contact information to complete the transaction and receive their credentials?
I can see how this emerging technology is becoming ubiquitous in the marketplace & likewise how some have grown accustomed to it, but why keep turning up the heat on the frog boiling in the water?
https://www.youtube.com/watch?v=NOk27I2EBacPB claims it owns the data, but if the RFID system is tracking people's movements on public property ... should they even be entitled to "own" said data? Moreover, what if the principle interest of PB decide to sell or merge with a larger company down the road; would ownership of said data also be part of the deal?
Not sure how many of you have ever visited Telluride over 4th of July? It's actually busier than bluegrass in some respects & can imagine it getting unmanageable over time. If the town still runs the event directly, would they be standing on solid ground to require town park attendees to wear RFID devices (that have identities tethered) in light of town park being public property?